How Wine Regions Work Tote Bag

One part’s too high up. One part’s too wet. There’s a market town where the money is, and a hill with a famous name. Some of the places where the ground changes are a little more interesting than others. Secretly a map of Beaujolais.

10oz. unbleached organic cotton tote stitched by workers on the East Coast making a living wage. 18×15.5″, roomy enough to hold everything from groceries to library books to a half case of wine, sturdy enough to carry everything your shoulder can take



Underdog Grapes Fleece Crewneck
‘Carignan, Full of Grace’

Some of the oldest vines in Europe, but the EU would rather subsidize uprooting than listen to what they have to say. Carignan is a variety that holds on to acidity and retains freshness even in hot climates –and more and more climates in the world of wine are hot, these days.

Whether in Calce or Montsant, Mendocino or Maule, a grape reviled for being tough and astringent is actually capable of something very different: grace.

Alternative Apparel 8800PF in “Heather Gray”
77% cotton, 23% recycled poly
Sizes S-XL available
Note: Inventory lands 4.25.22.

$48 reserve now

Underdog Grapes Jersey T
‘Aligoté Has Terroir’

Ripped out from the grand cru slopes and planted where only asparagus and potatoes used to grow, “that,” Laurent Ponsot said, “was the story of ruined aligoté.” But even if the wines that some of the greatest growers in the region make can only ever say “Bourgogne” on the bottle, aligoté has terroir.

Bella + Canvas BC3001 Unisex T-shirt in “Soft Pink”
100% Airlume combed and ring-spun cotton, 32 single
4.2 oz. Sizes XS-XL available.

$32 buy now

Rebel Without an Appellation Enamel Pin

Is there too much menu pineau in your Cheverny Blanc? Did the tasting panel say your sangiovese was too light to be Chianti Classico? Have you ever brought your draft horse to a courthouse square to protest a fine for your label? Is the shed behind your winery in Champagne full of illegal meunier pet-nat?

You just might be . . . a Rebel Without an Appellation.

1.25″ custom soft enamel pin. get it on the floor of every restaurant in America


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